Background + Research — Rebecca Parvaneh

BACKGROUND

A significant portion of Canadian households lack first aid training. ER shortages and ambulance delays mean professional help may not arrive in time. First aid training empowers bystanders to act immediately, closing the gap between a moment of crisis and the care that follows.

98% of all Canadians believe first aid is important but only 18% are currently certified. Nearly 40% of Canadians have already faced an emergency requiring first aid and 60% of the time, it involved a family member. Canadians recognize the signs of an emergency but either aren’t confident enough to act in the emergency or lack the skills to respond.